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According to a report by Le Monde on November 30, this is something the global agrochemical industry has never seen before: In just 20 years, Chinese pesticide manufacturers have managed to dominate the global market (estimated at $61 billion in 2020
While many headlines focus on how technology is disrupting marketing, there's another area that is being disrupted: Talent. Over the years, I've seen a growing exodus of digital-savvy talent moving from media agencies to technology companies.
In its ongoing efforts to redefine popular beauty standards as part of its decade-long Real Beauty campaigns, Dove learned the hard way about the thin line that exists between positive social message and controversy. For a company that has so success
The Alcohol and Beverage Code (ABAC) adjudication panel has ruled that XXXX Summer Bright Lager, Wilde Beer and Furphy have all broken advertising rules on social media after a complaint was made by Cancer Council Victoria. The brands repeatedly used
Augmented and virtual reality are hot topics right now, especially in the advertising and marketing worlds. However, it isn't always clear to everyone how it can be used to better our lives. It will definitely affect the trajectory of how we use
Public interest in cryptocurrency has led to a rush of recent advertising, mostly on social media and the internet. Much of that advertising has focused on driving consumer interest in contributing money to an Initial Coin Offering or ICO. Unlike oth
There are many factors beyond product features and price that cause shoppers to hit the buy button. Shipping is a big part of that equation, but what kind of options are most likely to drive increased sales? Given the Amazon Prime effect, many consum
Most connected people use services from at least one, if not most of the major tech companies. And while they generally make it easy for you to figure out what data you’re sharing with them and other third-party services, sometimes you need a big,
A projection of cyber code on a hooded man is pictured in this illustration picture taken on May 13, 2017.  Cybersecurity remains a major problem for China as electronic attacks are frequent worldwide and with no end in sight, according to a lea
Entrepreneurship is on the rise, with over 550,000 people going into business for themselves each month in the United States alone. Of course, it's one thing to start your own business. It's quite another to actually make any money off of it.

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